Sponsorship Manager: Gold, Running & Polo at Nedbank

Job Purpose

• The Sponsorship Manager executes on the sponsorship plan, ensuring that it is aligned to overall strategy.  Responsible for leading the communication, on-boarding and contracting of sponsorship stakeholders. Ensure the development of sponsorships and events while integrating with brand and other teams.

Job Responsibilities

Sponsorship initiatives

• Manage planning and alignment of sponsorship marketing strategies aligned to brand and marketing initiatives.
• Manage communications, on-boarding and contracting of sponsorship stakeholders.
• Oversee sponsorship budgets and contribute to the negotiation of sponsorship rights.
• Supervise the implementation of sponsorship campaigns.
• Prepare and present sponsorship campaign proposals to squads based on mission and BAU delivery and requirements.
• Support the sponsorship marketing team on marketing plans.
• Execute core logistical tasks surrounding the project management, planning and execution of partnership activities, ensuring deliverables are created and delivered on time in support of programmes.
• Oversee the creation of innovative tactics that leverage partnerships aligned to objectives.
• Collaborate with agencies and business functions to monitor and track metrics and key learnings to apply to future programmes.
• Coordinate the briefing, design, and production of various marketing materials.
• Manage key partners (including agencies, suppliers etc.).
• Manage merchandise creative, orders, requests and inventory related to sponsorships.
• Adhere to compliance approvals and processes for all marketing and advertising communications.
• Stay abreast of trends and best practice in sponsorships industry.
• Work with cross functional squads as a Traveler expert.
• Lead the planning, execution and manage post campaign analysis and reporting of various sponsorships.

Mission and squad delivery

• Executes the tasks in the marketing backlog with support from other team members.
• Participates and contributes to all the agile ceremonies in a sprint cycle.

Chapter contribution

• Participate in the development of the Sponsorship, Events and Activations chapter initiatives.

Essential Qualifications - NQF Level

• Advanced Diplomas/National 1st Degrees

Field of Study

• Marketing/Events Management

Certifications

• Marketing related certifications - preferred

Minimum Experience Level

• 3 - 6 years
• Sponsorships experience

Technical / Professional Knowledge

• General Communication Skills
• Interpersonal Skills/ Client Relationship
• Problem solving skills
• Leadership Skills
• People Skills
• Innovation and creative skills
• Agile Way of Working
• Entrepreneurial Skills
• Business Acumen
• Negotiation skills

Behavioural Competencies

• Earning Trust
• Influencing
• Communication
• Initiating Action
• Planning and Organizing
• Driving for Results
• Building Customer Relationships