SEO/Web Manager (JHB) at Datafin Recruitment

DUTIES:

• Develop, plan and implement the overall SEO strategy.
• Optimize organic search to maximize ROI.
• Regularly perform thorough keywords research and identify key SEO KPIs.
• Evaluate and oversee functionality of the website.
• Manage website performance.
• Manage and facilitate hosting and server management and develop website content.
• Google Analytics experience which includes setting up goals, measurement of page traffic, utilising the entire suite of GA tools.
• Monitor redirects, click rate, bounce rate, and other KPIs.
• Prepare and present reports regularly.
• Identify buyer personas to better target identified audiences.
• Identify problems and deficiency and implement solutions in a timely manner.
• Suggest improvements in process and productivity optimization.
• Collaborate with Web Developers and Marketing team.
• Stay up to date with the latest SEO and Digital Marketing latest trends and best practices.

REQUIREMENTS:

Qualifications –

• BCom Undergraduate studies.
• Google Analytics Certification preferrable.
• SEO and/or Web Marketing courses would be advantageous.

Experience/Skills –

• 5 Years’ experience as an SEO/Web Manager or similar role.
• Proven success in SEO ranking growth in both on and off page.
• Expert in keyword research and optimization.
• Expertise optimizing website for Google (SEO) best practises.
• In-depth knowledge of research principles and methods and experience in analysing data.

ATTRIBUTES:

• Sense of ownership and pride in your performance and its impact on company’s success.
• Problem-solving skills.
• Team player.
• Good time-management skills. 
• Great interpersonal and communication skills.