Marketing Operations Lead at FNB South Africa

Role Purpose:

• To develop marketing standards and framework strategy for capability development across multiple-franchise/segment, and provide tools and methodologies for establishing best practice across the marketing value chain

Responsibilities:

• Ensure business strategy of area of accountability is adequately budgeted for to drive the financial performance of the business
• Define, develop, and maintain policies, procedures, standards, and frameworks to efficiently manage practice and provide thought leadership
• Oversees the execution all operational aspects of marketing initiatives of the Marketing operations team, identify ways to improve key marketing operations and processes and ensure continuous improvement
• Establish marketing standards and frameworks guidelines
• Develop marketing standards and framework strategy for capability development across multiple-franchise or segment
• Drive strategic relationships with relevant peers to enable optimisation of the business value chain
• Demonstrate leadership by providing strategic direction, fostering high ethical standards in meeting Organisational vision and goals, and design and implement strategies that maximise employee potential
• Lead implementation of performance management plan that optimises delivery and builds a culture of recognition and fairness across the business area
• Drive the development and implementation of integrated corporate governance, compliance, integrity and ethics frameworks throughout the business

Experience and Qualifications:

• Minimum Qualification - Relevant Bachelors Degree
• Preferred Qualification - Relevant Post graduate qualifications
• Experience - 12+ year relevant experience in a matrix environment, of which 5 to 7 in marketing operations, preferably working as a Head of Marketing Operations, marketing automation and prior proven experience of successful management of large-scale marketing teams and programs
• Additional Knowledge - Knowledge process mapping, developing standards and frameworks
• Proficiency in online or offline marketing channels and programmes and in budget management or financial analysis
• Project management
• Risk Management
• In depth knowledge of the Marketing landscape, operating model, capabilities, and technologies
• In depth knowledge of the Business landscape, product, and service offerings
• Vast knowledge of the business’s risk parameters to determine implications for the business and implement measures for risk mitigation
• Proven ability to generate new outlooks of the business on the market through trend forecasting, experiential marketing, and innovation
• Excellent business acumen and solid financial grounding as well a proven and successful track record of developing and driving growth initiatives and identifying business opportunities in to develop strategies that capitalize on those opportunities
• Advanced ability to draw reports and deliver presentations to senior leadership, executives, and regular stakeholders to facilitate appropriate strategy decision-making across the business
• Strong financial analysis and modelling skills to perform financial analyses for the purpose of assisting in the exploration of strategic options, the development of creative solutions to complex issues, and for the support of decision-making

All suitably qualified candidates will be considered. Appointments will be made in line with the Bank's EE Strategy.

FirstRand actively supports the recruitment and advancement of individuals with disabilities. We recommend that candidates be encouraged to declare their disability and consult the Bank should they require reasonable accommodation.