Marketing Coordinator - Nelspruit at Salt South Africa

Overview:

• A leading hospitality management company is in search of a Digital Marketing Coordinator to join their growing team. The Digital Marketing Coordinator will be responsible to develop, implement, track and optimize digital marketing campaigns across all digital channels and maximize the organisation’s multi-channel communication strategies. Your main channels will be Instagram and Facebook, and campaign experience on these platforms are non-negotiable.

Duties and Responsibilities:

• Plan and execute all web, marketing database, email, social media and display advertising campaigns.
• Assist the Marketing Manager in planning, and organizing property specific marketing work and events.
• Coordinate production of artwork, source images and check copy.
• Design, build and maintain our social media presence.
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums.
• Drive consistent, relevant traffic and leads from our social network presence.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Manage all property specific artwork, stationery and collateral requests and day to day activities i.e. Business cards, pens, promotional gifts etc.
• Create shareable content appropriate for specific networks to increase awareness for both the brand and the property.
• List and update property content on external web libraries.
• Coordinate monthly marketing reports, ensuring that deadlines are met.

Requirements:

• Relevant tertiary qualification
• At least 2 years work experience in Digital Marketing, and specifically social media campaigns