User Experience (UX) Writer at Capitec Bank

Purpose Statement

• To craft the copy that appears throughout the interface of Capitec digital products (websites, mobile apps, etc) so that the client is guided through the interface in an intuitive manner.

Experience

Minimum:

• 5+ years' experience as a writer, specifically within UI/UX/products and teams.
• At least 5 years of which in a digital space and 3+ years plus experience in User Experience/ User Interface Design.
• Developing content strategy for a range of digital touchpoints.
• Of a wide / varied range of products.
• Proven exposure to a variety of brands, brand work and/or retail accounts
• Creating, applying and protecting company voice & tone style guide

Ideal:

• Experience in at least 2 years’ experience working on multiple accounts/brands and disciplines in the financial sector
• Strong writing background to support UX methodologies

Qualifications (Minimum)

• National Diploma in Design or Journalism & Media

Qualifications (Ideal or Preferred)

• A relevant tertiary qualification in Design or Journalism & Media

Knowledge

Minimum:

• Brand awareness and importance and the reputational risk attached to UX writing and design.
• Of psychology and/or anthropology (with a focus on writing) as it pertains to CX/UX principles.
• English grammar that’s balanced by an even stronger grasp of how people actually talk / communicate in plain language
• Strong English language usage, spelling, grammar rules, etc.
• Writing for digital products for various form factors (web/app) both for short form and micro-copy
• Writing micro-copy for UI features and components
• Copywriting techniques and methodologies
• Conceptualising and
• Brainstorming methods and techniques
• Current affairs, including industry and market awareness
• Understanding of Agile Practices and working in the context of multiple feature teams.
• Tools related to the industry (i.e. Invision)
• Protocol development and execution for copy / content options through user surveys or interviews or A/B testing.
• Understanding of Personas development and how this translates to copy and content

Ideal:

• Understanding of South African vernacular languages to support communicating in plain language
• Capitec Bank’s products and services
• Capitec Bank’s history and internal structure
• Adobe Creative Cloud, Sketch, Abstract

Skills

• Communications Skills
• Computer Literacy (MS Word, MS Excel, MS Outlook)
• Attention to Detail
• Problem solving skills
• Interpersonal & Relationship management Skills
• Presentation Skills
• Business writing skills

Competencies

• Persuading and Influencing_Negotiating Agreements
• Creating and Innovating_Displaying Creativity
• Coping with Pressures and Setbacks_Maintaining Work-Life Balance
• Delivering Results and Meeting Customer Expectations_Meeting Basic Work Expectations
• Analysing_Evaluating and Implementing Ideas
• Persuading and Influencing_Making Convincing Arguments
• Coping with Pressures and Setbacks_Managing Stress
• Analysing_Using Math
• Analysing_Working with Financial Information
• Delivering Results and Meeting Customer Expectations_Serving Customers
• Relating and Networking_Creating and Maintaining Networks
• Creating and Innovating
• Analysing_Critical Thinking
• Analysing
• Persuading and Influencing
• Presenting and Communicating Information
• Delivering Results and Meeting Customer Expectations_Delivering High Quality Work
• Analysing_Testing and Troubleshooting
• Writing and Reporting_Composing and Writing Text
• Analysing_Reading Effectively
• Presenting and Communicating Information_Communicating Effectively
• Creating and Innovating_Developing Plans
• Deciding and Initiating Action_Acting Decisively
• Coping with Pressures and Setbacks_Displaying Confidence and Composure
• Persuading and Influencing_Making a Strong Impression
• Deciding and Initiating Action_Making Accurate Judgments and Decisions
• Analysing_Thinking Broadly
• Presenting and Communicating information_Presenting and Public Speaking
• Coping with Pressures and Setbacks_Demonstrating Tenacity and Perseverance
• Analysing_Solving Complex Problems
• Deciding and Initiating Action_Demonstrating Initiative
• Delivering Results and Meeting Customer Expectations_Championing Customer Needs
• Delivering Results and Meeting Customer Expectations
• Coping with Pressures and Setbacks
• Deciding and Initiating Action
• Writing and Reporting

Conditions of Employment

• Clear criminal and credit record
• A valid driver's license and own vehicle is required
• Willingness to work or be available overtime and / or weekends frequently
• Willingness to travel nationally and internationally when required