Digital Marketing & Communications Specialist at ADvTECH

Job Description

• Assist with the development of a brand strategy to maintain brand visibility and brand equity
• Ensure brand consistency internally and externally across all mediums
• Assist with the management of internal and external Corporate Communications and PR Strategy
• Assist in identifying new market opportunities based on solid market research and profit projections
• Aid in the development and management of marketing strategies for current and new market opportunities
• Oversee the implementation process, report on the success of projects, and propose corrective actions if necessary
• Assist in the development and implementation of appropriate policies, procedures, and systems in the department
• Coordinate with the finance department to aid in the management of all related marketing financial budgets
• Collaborate with the Digital Specialist and HQ on social media content
• Oversee the management of campaign artwork
• Oversee the management of campaign artwork
• Assist in alignment with Graphics and Digital teams
• Assist in monitoring and reporting on analytics
• Aid in monitoring new opportunities and competitor activities