Communications Specialist at Nedbank

Job Purpose

• Support the formulation of communication strategy and communication plan; and conceptualise; plan; implement and monitor the assigned Business Unit/Segment/Product/Brand Property’s internal and/or external communications programmes with the objective of influencing the perceptions of targeted stakeholders and enhancing the relevant units and Nedbank’s image and reputation. 

Job Responsibilities

• Meet relevant communications guidelines to fulfil the Nedbank brand and trademark policy. 
• Apply knowledge of the communications field; industry and trends by providing advice; inputs and recommendations on marketing initiatives, plans and campaigns as part of developing and managing communications for the assigned Business Unit. 
• Apply knowledge and understanding of the business context to ensure credible and effective internal and external communication with stakeholders. 
• Develop and maintain effective professional relationships with essential internal and external collaborators and intermediaries in the communications value chain that enable the achievement of effective communications outcomes. 
• Verbal and written engagement with internal and external stakeholders that promote the brand/CVP/EVP/product/service in support of the communications, marketing and business strategies and objectives. 
• Develop and/or assist the development of communications strategies across the applicable/relevant spectrum of communications disciplines including reputation management; media; public relations; internal communications; brand marketing; advertising; marketing; digital; social media and new media and production of materials to deliver on business objectives. 
• Apply integrated communications by using the relevant communications channels to enhance the communications mix and drive value. 
• Analyse and report on all aspects of communications coverage and impact by managing; coordinating and ensuring effective implementation of measurement and tracking tools. 
• Knowledge and Understanding of the Nedbank Way. 
• Contribute to a culture conducive to the achievement of transformation goals by participating in Nedbank Culture building initiatives (e.g., staff surveys etc.). 
• Manage the communication function and team to sustainably add value to the assigned Business Unit, stakeholders and Nedbank. 

Essential Qualifications - NQF Level

• Diploma
• Advanced Diplomas/National 1st Degrees

Preferred Qualification

• Business related Diploma or Degree

Minimum Experience Level

• 10 years’ experience in a communication role

Technical / Professional Knowledge

• Communication Strategies
• Governance, Risk and Controls
• Writing, editing, proofreading, layout and design skills
• Knowledge of the printing/publishing, broadcast, digital & social media industry practices & princip
• Ability to apply Integrated Marketing Communications by optimally applying the relevant communicatio
• Ability to apply creative acumen to written and visual concepts
• Experience in developing and implementing media/ advocacy and/or communication campaigns
• Ability to engage in a relevant and credible manner with internal and external stakeholders at vario
• Knowledge and understanding of business and marketing strategies and applying this to communications
• Company/Division/Cluster/Business Unit specific business knowledge

Behavioural Competencies

• Adaptability
• Building Partnerships
• Communication
• Decision Making
• Quality Orientation