Social Media and SEO Specialist - Tools and Machinery marketing at Adendorff Machinery Mart

About the Position 

• As a Social Media and SEO Specialist, your primary focus will be on creating engaging and impactful content for our social media platforms, while also supporting our website enrichment and SEO efforts. You will play a key role in maintaining our brand's identity across all channels and ensuring our communications are aligned with our overall marketing strategy.

Key Responsibilities

Social Media:

• Develop and produce high-quality content for social media platforms, including graphics, videos, and stories.
• Maintain a consistent brand identity across all social media channels.
• Collaborate with the social media team to brainstorm and execute innovative campaigns.

Website Enrichment & SEO Management:

• Enhance website content with a focus on SEO to improve search engine rankings.
• Ensure all web content aligns with our visual and brand guidelines.

Blog + Write-ups:

• Create and edit blog content, ensuring it is engaging, informative, and aligned with our brand's tone and style.
• Develop written content that supports our overall marketing efforts.

Journalistic Skill:

• Apply strong communication and journalistic skills to develop compelling written content that enhances our brand's storytelling.

Print Houses Communications:

• Coordinate with print houses to manage the production of printed materials, ensuring quality and accuracy.

Desired Skills and Experience:

• Minimum of 2 years of experience in social media marketing or a related field.
• Proficient in Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign.
• Strong understanding of social media platforms and their unique content requirements.
• Experience in SEO management and website content enrichment.
• Excellent communication skills, with the ability to create engaging written content.