Communications And PR Specialist - Newlands Cape Town at PPS

Job Advert Summary    

• Ensure professionals, their families and their intermediaries, as well as staff understand the purpose and long-term benefits of being invested with a mutual financial services group. Position PPS Investments as the investment partner of choice for professionals and their intermediaries (Investment Platform and Asset Management). 

Minimum Requirements    
Ideal experience:

• >5 years of experience within the investment industry
• At least 5 years proven experience as a communication and PR specialist, ideally in an investment focused financial services company
• Experience within an investment platform and/ or asset manager will be advantageous

Ideal qualifications:
Relevant qualification in investments, communications, journalism or public relations.
Competencies & ideal personality attributes:

• Strong copy writing skills
• Strong public relations skills
• Attention to detail
• Excellent communication and presentation skills (written and verbal)
• Strong interpersonal skills with ability to interact at all levels
• Effective networking skills and the ability to build professional relationships with a wide range of external and internal stakeholders
• Self-starter and energetic
• Proactive and innovative
• Influence and persuasive skills
• Decision-making ability
• Results focused
• Flexible and willing to adapt
• Project management skills
• Willing to take direction and able to work independently, demonstrating initiative.
• Excellent time management skills
• The ability to thrive under pressure and meet tight deadlines

Duties and Responsibilities    
Communication

• Manage, monitor and enhance the communications strategy to ensure successful positioning of the PPS Investments brand (investment platform and asset management capabilities)
• Ensure the right communication, for the right people are delivered at the right time on the right platform
• Write and edit PPS Investments collateral across various mediums and/or formats:
• Ensure all material, including the website, remains relevant.
• Drive the alignment of messaging across the business, and linkage to the greater PPS Group
• Manage delivery of content from spokespeople and other contributors for all communications.
• Keep abreast of competitors’ communication activities and identify key learnings for PPS Investments.
• Liaise with PPS Group Marketing to ensure that PPS Investments has a share of voice with its target markets across all communication channels
• Develop and implement an internal communications program

Public relations

• Manage, monitor and enhance the PR strategy to ensure that PPS Investments is highly present in the correct media platforms and positioned as thought leaders.
• Ensure PPS Investments meets its PR AVE targets and that the relevant people are profiled.
• Manage the relationship with PR and other agencies
• Identify newsworthy and relevant topic ideas and liaise with potential contributors.
• Write and edit articles for media

Social media

• Implementing Social Media strategies for PPS Investments across all platforms
• Grow followers and engagements for PPS Investments Social Media initiatives.
• Manage the relationship with the within the PPS Group Social Media team

Content development & management

• Collate and analyse marketing communications and messaging on all platforms to ensure consistency
• Produce effective and relevant content to ensure PPS Investments are known as thought leaders
• Stay up to date on local and international industry trends
• Execute a content strategy that drives high engagement
• Leverage analytics and reports to determine effectiveness and seek continual improvements of marketing and communications initiatives
• Report on monthly communications activity and performance

Marketing & distribution support

• Collaborate with marketing, positioning, investment, product and sales managers to create and develop campaigns, promotional concepts
• Support channel management strategies
• Support with sales activation to improve the sales process

Closing Date    
2023/06/30