The successful candidate is responsible for actively engaging customers and influences through various communication formats, within the social media channel.
Key Responsibilities
- Implement social media strategies for clients, developing brand awareness, conversation plans, generating inbound traffic and encouraging product adoption.
- Compile content plans for clients get approval internally and from client according to stipulated deadlines
- Co-ordinates with the internal teams to support their respective projects, ensuring consistency in voice and cultivating a social media referral network.
- Client servicing – responsiveness to the needs of clients and other stakeholders.
- Work with the product development team to ensure social media tools are kept up to date
- Manage social media campaigns and day-to-day community management: Responding to queries.
- Duties include online advocacy, writing editorial, community-outreach efforts, promotions, etc.
- Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed
- Become an advocate of the client in social media spaces, engaging in dialogues and answering questions where appropriate
- Monitoring the Internet reputation of a brand or business, with the goal of emphasising positive coverage rather than negative reviews or feedback.
- Monitor trends in social media tools, trends and applications
- Write reports analysing campaigns and put forward recommendations.
Minimum Requirements
- Matric
- 2-3 years’ experience in digital media or journalism background.
- Customer Centric
- Results orientated
- Planning and Organising
- Good verbal and written communication
- Basic Design skills will be advantageous