Technology Transfer Officer: Marketing (Three (3) year contract) - (6762) at Cape Peninsula University of Technology

Job Purpose

• This role encompasses a range of internal and external marketing activities to be conducted on behalf of the Technology Transfer Office. It includes market research, internal and external communication strategy development, and brand management.

Job Knowledge, Skills and Experience

• Diploma in communication/marketing or relevant qualification
•  Excellent written and verbal communication
•  A minimum of three years corporate communications or marketing experience
• A minimum of 3 years’ experience in professional writing / editing
• Experience in project management
• Social media savvy
• Ability to work under pressure

Key Performance Areas / Principal Accountabilities

• Internal and external communication with stakeholders (Research community, CPUT community, public and private)
• Electronic communication - Web and targeted advertising
• Publications - Assist designer with concept and production
• Video production - develop script and assist video producer
• Presentations – market technologies / projects at events, meetings etc. via (Power Point) presentation
• Event management – exhibit TTO projects at events, trade shows etc.
• Content marketing – market TTO projects via relevant media
• Market research – conduct primary and secondary research and develop reports to inform TTO team on project viability and impact potential.

Competencies

• Should possess a strong understanding of marketing principles and be able to develop comprehensive strategies tailored to the unique needs of technology transfer
• Familiarity with the technology and industry landscape related to the university's research areas
• The marketing officer should have knowledge of IP protection, licensing, and commercialisation processes
• Strong interpersonal and relationship-building skills are vital for collaborating with researchers, faculty, industry partners, and potential investors
• Excellent written and verbal communication skills
• Should possess strong organizational and project management skills
• Entrepreneurial mindset
• Be adaptable and want to learn continuously

Closing Date

30/7/2023