Senior Marketing Coordinator - Relay Jeans at TFG (The Foschini Group)

Responsibilities:

Input into the overall marketing strategy, with a specific focus on your areas of influence, PR, EVENTS, INFLUENCERS, CUSTOMER. 
Seasonal brief coordination for the brand 
Management and coordination of briefs. 
Media plan, exposure and editorial coverage. 
Ideation of brand right events/concepts to grow the brands exposure and equity in the market place. 
Conceptualising, coordinating and executing events with the Brand Manager 
Management of internal and external brand PR channels – LinkedIn + other. 
Key link with the Markham merchandise team on product. 
Internal brand culture, communication plan and events. 
Manage CSI for the brand with internal and external stakeholders. 
Drive outside brand partnerships and opportunities. 
Customer and market research to drive innovation and newness into the business and ensure we stay current. 
Project management, Invoice processing and budget tracking. 
 

Qualifications and Experience:

• A marketing degree or diploma and ability to develop long-term marketing plans  
• 4 to 6 years marketing experience
• To fit the brand, you are to be Youthful, Confident, Current and Connected.
• A customer obsessed mindset and Brand Love! 
• Up to date and on the pulse with the latest developments and trends in fashion, music and South African culture, and a love for fashion yourself.