Senior Marketing Consultant - Discovery Stores at Discovery Limited

Key Purpose

• The implementation of brand and communication strategy within required timelines, within budget and at the Discovery marketing standard.

Areas of responsibility may include but not limited to

• Input into the creation and implementation of marketing plans based on objectives and budget.
• Prepare proposals and marketing plans
• Translate communication into different media and positioning for different audiences
• Liaise with relevant business areas, marketing dpeartment and external suppliers:
• Align on marketing deliverables 
• Obtain and manage approval aligned to the sign off SOP
• Manage expectations of all stakeholders
• Maintain and build reciprocal relationships
• Take end-to-end accountability and responsibility for assigned marketing deliverables
• Budget monitoring and supporting the costing and approval process
• Ability to develop reporiting on projects and to identify opportunities for improvements and new ideas.

Competencies

• Ability to structure and present marketing strategies to stakeholders
• Knowledge of marketing principles and best practices
• Exceptional verbal and written communications skills
• Ability to convert technical information to audience appropriate communication
• Above average ability to multi-task on multiple projects without compromising deliverables or stakeholder relationships
• Ability to critically evaluate communication elements including rationale for channel selection
• Influence and persuasion skills aligned to project deliverables 
• Ability to work well in within the brand team as well as across cross-functional teams
• Exceptional attention to detail
• Time and project management skills

Education and Experience

Qualifications

• Minimum 3 year relevant undergraduate degree or diploma, honours preferable
• Minimum 3 years experience in Marketing, PR or Communication
• Relevant industry experience - healthcare and/or financial services

Knowledge

• Discovery’s products and business processes
• All relevant promotional channels
• Agency process and relationships
• Print and production processes
• Critical elements of successful communication
• Broader marketing planning
• Knowledge of how this role and the Discovery Health brands fit into the overall Discovery brand and marketing strategy