Digital And Online Specialist at Anova Health Institute

Key Duties and Responsibilities

Develop & Maintain Websites

• Develop and manage all organisational websites.
• Ensure websites are resilient to hacking attempts.
• Websites are well maintained with up-to-date content.
• Manage enquiries coming from the website.
• Manage various users accessing restricted site areas.
• Create UX journey and flow.
• Update, create or manipulate code and/or plug-ins. Research and development of emerging technology, methodology and trends.

Digital and Social Media Management

• Develop, update and manage internal and external social media platforms.
• Community management.
• Programme campaign & Content management.
• Define digital social media tone and content type.
• Determine digital and social media platforms best suited for the projects.
• Identify traffic delivery methods for digital and social media.
• Interpret data from analytics to evolve and modify strategies.

Stakeholder Engagement

• Engage with the stakeholders to determine their needs to influence our content.
• Review feedback from our stakeholders to improve our digital online services and content.

Analysis and Reporting

• Collate and analyse data using various tools.
• Assess risks and provide recommendations to the business on best/worst tools or sources to use for their marketing campaigns.
• Link analytical data to paid media drive.
• Analyse effective content that has been created and shared.
• Provide weekly and monthly reports to stakeholders.

Any other relevant tasks as agreed with line manager.

• Minimum Qualifications, Experience and Skills Required
• Any relevant qualification in digital and social platforms.
• A minimum of 8 Years’ work experience in the digital and social media platforms.
• Have thorough understanding and knowledge of online technologies (focusing on open- source technologies i.e., PHP, MySQL) as well as HTML and CSS.
• Hands-on experience working with website content management systems.
• Strong analytical and Interpretation skills of digital and online data or relevant sources.
• Strong project management skills and ability to prioritise multiple, time sensitive projects.
• In-depth knowledge of social media platforms, social community management, crisis control and building online communities.
• Excellent customer relationship management skills.
• Computer literate.
• Excellent verbal and written communication
• Ability to pay attention to detail.
• Analytical and problem-solving skills.
• Up to date with technological trends.
• Creative and solution driven especially in the designing on digital and online content.
• Excellent business acumen skills.