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Since our establishment in 1918, Sanlam has been a prominent part of the South African business landscape. We have always held a long-term view of how business adapts to the demands of the environment in which it operates. Today, in a dynamic world, we see an evolving set of social, economic, political and environmental imperatives that require our skilfu...
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Sanlam is looking for a strong commercially minded Digital Marketing Analyst to plan, implement and manage the gathering, preparation, analysis and reporting of data that informs data driven digital marketing decisions in line with objectives.
The successful candidate will be responsible for the ongoing monitoring and analysing of digital marketing campaigns and practices in an effort to improve campaign performance and marketing ROI. You will work closely with Group Marketing, with input from CX, BI, web, creative and media resources, to recommend best practice and optimisations around audience selection and targeting, channel mix, customer journey tracking and testing...
Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience effectively through successful digital marketing campaigns.
Our ideal candidate will possess a combination of business acumen and marketing and technical expertise.
What will make you successful in this role?
Qualification And Experience
Knowledge And Skills
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