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How you'll role
As the Business Unit Director, your job is to be the conduit between the client and the agency, identifying client needs and clearly articulating them back to the agency. To do so, you'll need to research and analyse the intended audience, develop media strategies and use various technologies to determine what type of communication will have the best performances. At the same time, you will need to work hard at getting the best out of your team, while learning as much about the client's business as possible to ensure you are seen as a valuable partner.
What you'll do
What you'll need
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