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  • Posted: Aug 21, 2024
    Deadline: Not specified
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    Novartis provides healthcare solutions that improve and extend people’s lives. We use science-based innovation to address some of society’s most challenging healthcare issues. We discover and develop breakthrough treatments and find new ways to deliver them to as many people as possible. Our company is focused on industry-leading divisions with i...
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    In-Market Brand Leads | KZN

    About the Role
    Major accountabilities:

    Achievement of Market Share Target

    • Demonstrate improvement on brand metrics through Brand awareness/ recall, message retention, prescription intent and trial rate.
    • Ensure positive customer experience in reference to Net Promoter score, Overall HCP satisfaction rating and HCP Retention rate
    • Attain market share objective
    • Achieve monthly sales targets
    • Meet other set key performance indicators (KPIs)
    • Territory Management
    • Ensure achievement of MCQ targets by effectively using omnichannel engagement with target HCPs via face to face or digital engagement methods
    • Use available technology and tools to support sales calls and Customer Relationship Management
    • Co-creation of digital marketing materials with Marketing and Medical for personalized HCP engagement such as RTEs,​
    • Disease, Therapeutic & Product and Competitors Area
    • Mastery on product knowledge, clinical studies and updates on the assigned therapy area or following major areas:
    • Disease, therapeutic, product & competitors
    • Ensure brand lead and key account activities are aligned to customer insights​
    • Acts as point of integration and collaboration for specific Novartis brands, in specific Territories /Accounts to ensure full 360-degree approach to account

    Selling Expertise

    • Demonstrate expertise on virtual patient-centric selling using omnichannel engagement tools and framework.
    • Explore needs from customers’ perspective and adapting brand messages to enable the right patients to get the right solutions at the right time
    • Effectively communicate brand messages and benefits to target customers aligned to the digital Marketing Communication Strategy
    • Responsible for achievement of the Territory Plans and aims to deliver the required territory sales targets.
    • Market & Customer Acumen
    • Demonstrate clear understanding on the needs and pain points of target HCPs and closely feedback to In-market Brand Lead/ Medical for more relevant content and programs
    • Sales reports, updates and support
    • Conduct regular brand/KAM reviews to ensure brand and KAM strategies are up-to-date and effective.
    • Provide detailed reports and updates on projects implemented and other business-related expenses and all relevant business correspondence with the use of appropriate presentation tools/ equipment
    • Always maintain business updates / advantages through training and other information source (internet, books, etc.).
    • Use ONCORE for Congress, Events and Attendees
    • Liquidate expenses in a timely manner
    • Provide professional support in continuing medical education
    • Collaboration with Stakeholders
    • Pro-actively collaborate with other Novartis stakeholders in sales and across functions (e.g. Medical, Patient Access) to achieve sales targets and when required to support cross- functional competencies
    • Partner with the customers by providing value added services for patients
    • Ethics, Risk and Compliance
    • Quality and Pharmacovigilance – Ensure teams ERC to good pharmacovigilance practice (GPVP), quality and adverse event reporting.
    • Ensure awareness and understanding of the Novartis Code of Ethics and other ERC guidelines and policies (Speak Up Office, Pharmacovigilance, Anti-bribery, Conflicts of Interest, BeSure, etc.)
    • Adhere to the highest ethical standards in the industry and abide by the Novartis Code of Ethics and other ERC guidelines and policies (Speak Up Office, Anti-bribery, Conflicts of Interest, BeSure, etc.)
    • Report potential misconduct or violations to the Code of Ethics and other ERC guidelines to any of the following: Manager, CPO Head, Legal, ERC, P&O, Speak Up Office.
    • Drive and ensure completion of all mandatory training programs and understanding for the team

    Minimum Requirements:
    Education

    • 4-year course, preferably business and allied medical sciences from a reputable institution.

    Work Experience:

    • Established Network to target Customer Group desirable.
    • At least 1 – 2 years of strong track record as a Specialist Representative or solid exposure in pharmaceutical selling i.e. brand selling and developing brand advocates
    • Digital / engagement track record preferable
    • Digital savvy
    • Mastery on product knowledge, clinical studies and updates on the assigned therapy area
    • Expert on patient-centric selling using omnichannel engagement tools and framework

    Skills:

    • Account Management.
    • Commercial Excellence.
    • Communication Skills.
    • Compliance.
    • Conflict Management.
    • Cross-Functional Coordination.
    • Customer Insights.
    • Ethics.
    • Healthcare Sector.
    • Influencing Skills.
    • Negotiation Skills.
    • Selling Skills.
    • Technical Skills.

    Languages:

    • English.

    go to method of application »

    Customer Engagement Consultant: ASCVD_IMM_NS | KZN

    About the Role
    Major accountabilities:

    • Drive Competitive Sales Growth -Identify and prioritize high-potential customers through data analysis (HCPs and stakeholders) who influence prescription decisions
    • Drive sales performance through the skillful orchestration of positive customer experiences -Engage and Build Relationships
    • Engage in value-based conversations (in-person and virtually) to understand critical customer challenges, decision-drivers, pain points and opportunities
    • Personalize and orchestrate customer engagement journeys for target HCPs by reflecting customer preferences, leveraging available content and multiple engagement channels
    • Build engagement by working in partnership with HCPs to develop a sustained collaboration over time for Novartis -Deliver memorable, customer-centric experiences beyond clinical differentiation by listening to their needs and understanding their healthcare environment
    • Establish effective working relationships with opinion leaders and top medical influencers (at territory level) and challenge current behaviors in order to improve the patient journey (right patient, right time)
    • Develop Deep Customer Insights and Understanding
    • Gather insights on the customer’s business to uncover what is important to them
    • Follow up on customer feedback and translate responses into actions that create additional value and exceed expectations
    • Leverage available data sources to create, dynamically prioritize and adjust relevant territory, account and customer interaction plans
    • Share customer insights with relevant internal stakeholders on an ongoing basis to support the development of product-and indication-related content, campaigns and interaction plans
    • Deliver Value to Customers and Patients
    • Collaborate compliantly with cross-functional teams to design and implement solutions that address unmet customer and patient needs
    • Act as a trusted partner to the customer for the purpose of helping them run their business; listen to learn; strive to deepen the relationship in a compliant and ethical manner; position themselves to create value-add solutions .
    • Act with integrity and honesty by treating customers and colleagues in a transparent and respectful manner with clear intent.
    • When facing ethical dilemmas, do the right thing and speak up when things don't seem right.
    • Live by Novartis Code of Ethics and Values and Behaviors.

    Minimum Requirements:

    Education:

    • University degree in science and/or business, marketing or Equivalent is preferred

    Work Experience:

    • Experience with Innovative and or specialized pharmaceuticals products
    • Successful in-person and virtual customer facing experience in healthcare/pharma sector
    • Established Network to target Customer Group desirable.
    • Minimum 3 years Sales and Operational experience in customer-facing roles
    • Establishing and managing strategic partners
    • Customer experience management (services & solutions)

    Skills:

    • Account Management.
    • Commercial Excellence.
    • Communication Skills.
    • Compliance.
    • Conflict Management.
    • Cross-Functional Coordination.
    • Customer Insights.
    • Ethics.
    • Healthcare Sector.
    • Influencing Skills.
    • Negotiation Skills.
    • Selling Skills.
    • Technical Skills.
    • Additional Specifications:

    Languages :

    • English.

    Method of Application

    Use the link(s) below to apply on company website.

     

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