Regional Franchise Manager - Meadowview at Motus Aftermarket Parts

Specific Role Responsibilities    

• Annual sales target achievement
• Promotional calendar planning
• To maintain & maximize sales from existing clients.
• To ensure maximum output from telesales staff
• Regular product performance reviews with members
• Assist suppliers to co-ordinate customer training evenings
• Identify new business opportunity with suppliers and members
• Resolve supplier and member queries
• Manage customer relationships through existing group structures complementing
• other departmental efforts
• Holds regular meeting with sales staff.
• Adhere to all sales policies, practices and procedures.
• Return monthly turnover figures to the Franchise Office
• Responsible for sorting out any account queries and collection for outstanding amounts
• Growth of Wholesale house brands into the Franchise network.

Maintain Franchise Standards:

• Corporate image (Look and feel of shop) - Good knowledge of franchise interior exterior layout
• Deliver Excellent Customer Service

Franchise Growth:

• Identifying open areas
• Appointing new franchisees - involve the Franchise office.
• Effect cancellations and the execution thereof
• All paperwork related to the above

Competitor Analysis:

• Be aware of developments in the area that may affect the franchisee's business -both competitor activities as well as trading opportunities
• Use of Price mirror sheets that PIA uses for all price comparisons and the follow up thereof.

Merchandising:

• Front of store merchandising for Midas stores according to corporate guidelines
• Range gap analysis and floor planning.
• Workshop merchandising / suitable reception area for customers

Franchise of the Year Programme:

• Complete management of the franchisee of the year program.
• Training of franchisee staff on the relevant FOTY tools such as CRM, Loyalty card etc.

Training:

• Arrange supplier evenings to ensure that staff is correctly trained on product and systems on offer.
• Arrange customer trade evenings with suppliers and their customer base.

Local Marketing:

• Stock mix applicable to the area based on standard Power BI reports
• Administer regional programmes - Mad Saturdays, store openings, etc.
• Supplier meetings/communication at the local level
• Administer local budgets
• Assist with the launch of new products/concepts at the local level
• Product support analysis by franchisee
• Ad Hoc Customer marketing promotions into their market.

National Marketing:

• Be aware of all National specials and new products that are available
• Measure the success of all promotions
• Believe in the Midas concept, promote that belief at all times

Value ads and national deals:

• Ensure franchisees as fully aware of all value ads and national deals and are making full use of each of them

Qualifications and Experience    

• Matric Certificate/Grade 12
• Certificate or Diploma in Sales and/or Marketing will be an advantage
• Minimum sales experience of 5 years
• Ability to lead a team

Skills and Personal Attributes    

• Good communication skills (expression as well as comprehension)
• Computer literacy
• Independent, self-motivated and ability to work under pressure
• Professionalism
• In depth industry and product knowledge
• Analytically / figure inclined
• Excellent organizational skills
• High level of Emotional Intelligence