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  • Posted: Feb 17, 2023
    Deadline: Not specified
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    Old Mutual is an international investment, savings, insurance and banking group. For over 170 years we have been serving the growing insurance and investment needs of our customers, helping them achieve their lifetime financial goals.
    Read more about this company

     

    Marketing and Communication Lead

    Job Description

    • Next176 is driven by a purpose to deliver impactful and sustainable innovations that affect a billion people. Our communications with the various stakeholders in our ecosystem, needs to effectively drive this brand purpose and ambition (and that of our ventures), through all forms of communication media and engagement platforms. These include web, email, public relations, social media and events.

    Strategy

    • Develop the overall Next176 communication strategy through thorough engagement with the various teams and stakeholders. The strategy should reflect the needs of the various teams and stakeholders across the various communication channels
    • Support the formulation of communication strategies for ventures and investees (where needed)
    • In consultation with the various teams, manage the development of an engagement plan
    • Ensures integrity and compliance to the Next176 brand strategy across all channels and associated usage with OML Group

    Planning and execution

    • Develop engagement plans that deliver on the overall strategy (accounting for all communication channels and events)
    • Where necessary, drive the development of any accompanying content plans and calendars
    • Drive the execution of all engagements, content creation and posting, brand refreshes and other communication requirements for the realisation of the outlined strategy
    • Support the leadership team in handling PR engagements, through briefing media, planning talking points, and arranging schedules
    • Ensure internal communications are current and relevant to support the development of the desired team culture
    • Plan and co-ordinate the execution of events as required to meet the communications strategy.
    • Ensure an appropriate communication plan is in place and implemented so that Next176 being recognised as a notable player in the entrepreneurial and corporate innovation ecosystem in at least all of Old Mutual’s markets.
    • Manage the events calendar for Next176 ensuring that events are well planned and timed to deliver maximum value through tangible results and outcomes
    • Have a good understanding of Next176 business and associated ventures to ensure appropriate application of a communication and events strategy
    • Actively research and keep up to date with digital and industry trends and recommend new ways communications can be enhanced within our business.
    • Review new technologies and keep business at the forefront of developments in communication

    Stakeholder Management

    • Identify, build and maintain sustainable relationships with relevant partners in OML, professional bodies and/or regulatory bodies, to support the implementation of communication and marketing solutions
    • Manage relationships and evaluate performance of service providers and external consultants and ensure all the services are delivered in line with the agreed standard and cost
    • Maintain and coordinate marketing and communication activities across Next176 and OML to ensure compliance and synergies to ensure we meet our objectives
    • Coordinate relationships with other stakeholder groups and associates who influence internal and external marketing communication implementations. This includes designated communication partners from OML group.
    • Manage agency and partner relationships to ensure the best quality support and service delivery.

    Reporting and Insights

    • Ensure that the impact of communication and events initiatives and track and report adoption and outcomes resulting from such initiatives
    • Analyze key metrics and provide insights and recommendations to business

    Governance

    • Ensure adherence to the Next176 brand strategy and governance processes, ensuring compliance with relevant Old Mutual governance processes and forums, where appropriate
    • Ensure appropriate quality assurance processes are in place

    Financial Management

    • In consultation with the various teams and stakeholders, develop and manage the marketing budget, review and solicit the required approvals for expenditure in line with set budget, identify and implement cost efficiencies
    • In consultation with the various teams and stakeholders, develop and manage the marketing budget, review and solicit the required approvals for expenditure in line with set budget, identify and implement cost efficiencies

    Skills

    • Digital Marketing Platforms, Emerging Technologies, Marketing, Marketing Communications (MarCom), Social Media Communications, Social Media Technologies, Strategic Communication

    Education

    • Bachelor of Communication and Media Studies (BCoMS): Marketing

    Closing Date

    27 February 2023

    Method of Application

    Interested and qualified? Go to Old Mutual South Africa on oldmutual.wd3.myworkdayjobs.com to apply

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