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Inspired Marketing is a boutique B2B virtual marketing team that brings years of experience in international event marketing, branding and online digital content coupled with a creative, results-orientated approach. Every one of our clients receives personal service and a customized package that specifically caters to their needs. Our mission is to provide h...
About the job
We are Inspired Marketing, a digital B2B marketing agency for tech companies and we are growing. We we are looking for an experienced Director of Paid Advertising/Demand who is a fast thinker, and a faster runner. Both a strategic mind with hands-on execution and is ready to join a winning team!
The position is based from remote and we offer a flexible work environment that facilitates professional growth and self development.
The Director of Paid Advertising will be responsible for supporting, implementing and executing paid advertising marketing plans for our agency. Able to create a high-level strategy, own initiatives and follow through with execution.
The right candidate should have at least 5 years’ experience of tech-marketing experience, that have filled B2B digital marketing (or B2B growth marketing) roles in startup companies (or tech companies with small marketing teams)
Responsibilities:
Plan and project manage multiple marketing activities – Digital, inbound and outbound.
Develop and execute ABM, demand-generation, paid campaigns and more, to reach inbound and outbound sales-opportunities
Work on LinkedIn Sales and social tools, marketing automation solutions, ad channels, and many other tech solutions
Work on top-funnel content production (articles, gated content, and others)
Build and maintain aggregated funnel reports – tracking data and generating insights from Google Analytics, Social channels, ad channels, marketing automation, and CRM systems.
Requirements:
5+ years of experience in B2B marketing, working for technology companies
Excellent Native English
Proven experience in working closely with C level executives and reporting to startup founders / VP marketing
Experienced in building and executing B2B growth plans
Experience in developing lead generation, inbound, outbound and awareness programs in B2B markets
A wonderful combination of a team player who has a customer centric approach
Excellent communication and project management skills
Ability to manage multiple projects at various stages with different priorities simultaneously
Loves the start-up pace
The position is entirely remote so the idea candidate has to be self-motivated and able to manage time and priorities independently.
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