Strategic Planning Director at GTB

Job description

Reporting to: Managing Director, South Africa

Job Overview

You are a passionate and driven Senior Strategic Planner with experience in traditional brand planning and/or social/content digital/CRM with a drive to lead clients to the best work and a track record of doing this. This role will require a dedicated focus to the South African market.

As Senior Strategic Planner at GTB you will be the strategic lead in developing communications at a South African level for several vehicle nameplates – which will also involve providing guidance around how campaigns should be delivered in-market. An ability to influence and lead a number of independent parties will therefore be key to your success. Effective in-team collaboration across Media, Creative, Data & Analytics, Public Relations and Account Management and with global Strategic Planning counterparts will be essential, to ensure consistency of Ford communications in-market and across EMEA.

Roles And Responsibilities

• Leading planning efforts on projects at a South African level, working with internal teams, the successful candidate will be:
• Able to develop, articulate and drive through a Brand Strategy in all its elements from Creative, Channel implications, Metrics etc.
• Focused on how to bring Brands and campaign ideas to life across different communications channels, and over time
• Experienced at working with creative teams
• Highly proficient at understanding consumers and identifying insights using research (quant and qual) and data effectively
• Competent at writing & delivering well structured, strategic presentations
• Comfortable with evaluating marketing options and their implications across a range of market conditions and situations

Requirements

Person Specification

Experience, Qualifications & Skills

• Solid experience in strategic planning - the role could suit either an experienced Senior Planner, or a current Strategic Planning Director
• Brilliant client leadership
• You are an engaging orator and able to really ‘sell’ ideas to client
• Educated to degree level
• Sound written and verbal presentation skills

Personal Skills

• Must have excellent interpersonal skills – will be communicating directly with clients and senior management
• Must be efficient, organised and dependable
• Must be self-motivated, proactive and positive, with ability to prioritise work and situations
• Must have a flexible attitude towards different working methods