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Capfin is an innovative and dynamic company in the financial services sector, offering technologically-driven and accessible lending products to our customers internationally. Our strategic alignment with South African and international retail partners (Pepkor and Steinhoff), creates a trusted platform through which we can bring our products and services to ...
Job description
This is a newly created role, requiring someone to work closely with the Consumer Insights Manager to further strengthen and develop the research capacity of Capfin, with a view to providing input into the strategic direction of the business through market understanding. The role requires a well-rounded researcher, who can help ensure all research undertaken is turned into actionable insights that will further build the brand and value proposition.
REQUIREMENTS
Key Performance Areas
Research
Market Trends
Identifying opportunities
Post campaign analysis
Marketing metrics
Voice of the Customer
Assists in further developing and maintaining the Voice of the Customer initiatives which seeks to encourage the awareness, relevance, engagement with and utilisation of consumer insights across the organisation
Qualification
Degree in marketing, commerce or relevant field/discipline
Experience
Functional Competencies
Behavioural Competencies
Only shortlisted applicants will receive further correspondence. If you have not received a response within three weeks of submitting your application, please regard your application as unsuccessful.
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