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  • Posted: Dec 20, 2017
    Deadline: Not specified
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    PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses - Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola - make hundreds of enjoyable foods and beverages that are loved throughout the worl...
    Read more about this company

     

    Marketing Director SADC

    Job description

    Marketing Lead:

    • Member of Simba LT team
    • Define and execute AOP for SADC markets
    • Thorough consumer analysis, opportunities (demand spaces / megatrends)
    • Develop brand algorithm and financial targets
    • Senior alignment across Category & BU

    Brand communication and activation:

    • Brand guardian, ensuring consistent and strong execution / communications across SA (and SADC)
    • Develop and execute all brand communications and activations, leveraging Category strategy and ammunition. Includes a full activation package for all innovation

    Innovation strategy and execution:

    • Steer all innovation through local commercialisation process (steps / gates).
    • Overcome key roadblocks through cross-functional team leadership.
    • Ownership of innovation launch. Ensure long-term consumer & commercial viability.
    • Ensures innovation is scale, incremental and profitable to unlock scale incremental growth

    Team alignment, leadership and capability building:

    • Lead senior, cross functional, global, category and BU alignment to SADC opportunities and needs
    • Translate strategies into plans that can be effectively executed
    • Actively identify and execute opportunities to share shares knowledge and skills with others to build broader capability
    • Category financials
    • Deliver and own Brand Financials
    • Complete top-level market business reviews (as for AOPs)
    • Relevant tertiary qualification in Business or Marketing
    • Minimum 10 years experience in FMCG / CPG
    • Strong financial acumen and basic understanding of accounting
    • Ability and knowledge of managing Budgets

    Method of Application

    Interested and qualified? Go to PepsiCo on pepsico.jibeapply.com to apply

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